In todays digital age, if youre in the water damage restoration business, understanding SEO is not just beneficial-its essential! How to Build Social Proof with Reviews a SEO . Especially if youre targeting a specific area like "near Vancouver Mall." But hey, dont worry if youre not a tech wizard (most of us arent). Lets dive into this topic and unravel why SEO matters for water damage services.
Firstly, whats SEO anyway? Its short for Search Engine Optimization, and its the process of improving your website to increase its visibility on search engines like Google. When someone needs water damage services, theyre likely to type something like "water damage repair near Vancouver Mall" into their search bar. If your website is optimized well, it's more likely to appear at the top of the search results. And believe me, people dont scroll much; if youre not on the first page, youre pretty much invisible.
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Lets talk about keywords. These are the words and phrases your potential customers are typing into search engines. They should be naturally incorporated into your websites content-dont overstuff them. (Google doesn't like that, and neither do readers.) For example, phrases like "emergency water damage service" or "flood repair near Vancouver Mall" could be valuable. But, hey, dont just guess! Use tools like Google Keyword Planner to find out what people are actually searching for.
Content is king! But it should be engaging and informative. If your website just says, "We fix water damage," thats not enough. Write articles or blog posts about how to handle minor leaks or what to do while waiting for professional help. GPT-powered SEO for restoration businesses in Marrion WA Not only does this provide value to potential customers, but it also helps improve your SEO by keeping visitors on your site longer.
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British Columbia
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Province
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Motto:
Splendor sine occasu (Latin for 'splendour without diminishment')
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Coordinates: 54°N 125°W / 54°N 125°W[1] | |
Country | Canada |
Before confederation | United Colony of British Columbia |
Confederation | July 20, 1871 (7th) |
Capital | Victoria |
Largest city | Vancouver |
Largest metro | Greater Vancouver |
Government
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• Type | Parliamentary constitutional monarchy |
• Lieutenant governor | Wendy Lisogar-Cocchia |
• Premier | David Eby |
Legislature | Legislative Assembly of British Columbia |
Federal representation | Parliament of Canada |
House seats | 43 of 343 (12.5%) |
Senate seats | 6 of 105 (5.7%) |
Area
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• Total
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944,735 km2 (364,764 sq mi) |
• Land | 925,186 km2 (357,216 sq mi) |
• Water | 19,548.9 km2 (7,547.9 sq mi) 2.1% |
• Rank | 5th |
9.5% of Canada | |
Population
(2021)
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• Total
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5,000,879[2] |
• Estimate
(Q2 2025)
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5,719,961[3] |
• Rank | 3rd |
• Density | 5.41/km2 (14.0/sq mi) |
Demonym | British Columbian[a] |
Official languages | English (de facto) |
GDP
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• Rank | 4th |
• Total (2015) | CA$249.981 billion[4] |
• Per capita | CA$53,267 (8th) |
HDI
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• HDI (2021) | 0.944[5] — Very high (2nd) |
Time zones | |
Most of province[b] | UTC−08:00 (Pacific) |
• Summer (DST) | UTC−07:00 (Pacific DST) |
Southeastern | UTC−07:00 (Mountain) |
• Summer (DST) | UTC−06:00 (Mountain DST) |
Eastern | UTC−07:00 (Mountain [no DST]) |
Canadian postal abbr. |
BC
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Postal code prefix | |
ISO 3166 code | CA-BC |
Flower | Pacific dogwood |
Tree | Western red cedar |
Bird | Steller's jay |
Rankings include all provinces and territories |
British Columbia[c] is the westernmost province of Canada. Situated in the Pacific Northwest between the Pacific Ocean and the Rocky Mountains, the province has a diverse geography, with rugged landscapes that include rocky coastlines, sandy beaches, forests, lakes, mountains, inland deserts and grassy plains.[6] British Columbia borders the province of Alberta to the east; the territories of Yukon and Northwest Territories to the north; the U.S. states of Washington, Idaho and Montana to the south, and Alaska to the northwest. With an estimated population of over 5.7 million as of 2025, it is Canada's third-most populous province. The capital of British Columbia is Victoria, while the province's largest city is Vancouver. Vancouver and its suburbs together make up the third-largest metropolitan area in Canada, with the 2021 census recording 2.6 million people in Metro Vancouver.[7] British Columbia is Canada's third-largest province in terms of total area, after Quebec and Ontario.[8]
The first known human inhabitants of the area settled in British Columbia at least 10,000 years ago. Such groups include the Coast Salish, Tsilhqotʼin, and Haida peoples, among many others. One of the earliest British settlements in the area was Fort Victoria, established in 1843, which gave rise to the city of Victoria, the capital of the Colony of Vancouver Island. The Colony of British Columbia (1858–1866) was subsequently founded by Richard Clement Moody,[9] and by the Royal Engineers, Columbia Detachment, in response to the Fraser Canyon Gold Rush. Moody selected the site for and founded the mainland colony's capital New Westminster.[10][11][12] The colonies of Vancouver Island and British Columbia were incorporated in 1866, subsequent to which Victoria became the united colony's capital. In 1871, British Columbia entered Confederation as the sixth province of Canada, in enactment of the British Columbia Terms of Union.
British Columbia is a diverse and cosmopolitan province, drawing on a plethora of cultural influences from its British Canadian, European, and Asian diasporas, as well as the Indigenous population. Though the province's ethnic majority originates from the British Isles, many British Columbians also trace their ancestors to continental Europe, East Asia, and South Asia.[13] Indigenous Canadians constitute about 6 percent of the province's total population.[14] Christianity is the largest religion in the region, though the majority of the population is non-religious.[15][16] English is the common language of the province, although Punjabi, Mandarin Chinese, and Cantonese also have a large presence in the Metro Vancouver region. The Franco-Columbian community is an officially recognized linguistic minority, and around one percent of British Columbians claim French as their mother tongue.[17] British Columbia is home to at least 34 distinct Indigenous languages.[18]
Major sectors of British Columbia's economy include forestry, mining, filmmaking and video production, tourism, real estate, construction, wholesale, and retail. Its main exports include lumber and timber, pulp and paper products, copper, coal, and natural gas.[19] British Columbia exhibits high property values and is a significant centre for maritime trade:[20] the Port of Vancouver is the largest port in Canada and the most diversified port in North America.[21] Although less than 5 percent of the province's territory is arable land, significant agriculture exists in the Fraser Valley and Okanagan due to the warmer climate.[22] British Columbia is home to 45% of all publicly listed companies in Canada.[23]
The name of the province was chosen by Queen Victoria, when the Colony of British Columbia (1858–1866), i.e., "the Mainland", became a British colony in 1858.[24] It refers to the Columbia District, the British name for the territory drained by the Columbia River, in southeastern British Columbia, which was the namesake of the pre-Oregon Treaty Columbia Department of the Hudson's Bay Company. Queen Victoria chose British Columbia to distinguish what was the British sector of the Columbia District from the United States' ("American Columbia" or "Southern Columbia"), which became the Oregon Territory on August 8 1848, as a result of the treaty.[25]
Ultimately, the Columbia in the name British Columbia is derived from the name of the Columbia Rediviva, an American ship which lent its name to the Columbia River and later the wider region;[26] the Columbia in the name Columbia Rediviva came from the name Columbia for the New World or parts thereof, a reference to Christopher Columbus.
The governments of Canada and British Columbia recognize Colombie-Britannique as the French name for the province.[27][28]
British Columbia is bordered to the west by the Pacific Ocean and the American state of Alaska, to the north by Yukon and the Northwest Territories, to the east by the province of Alberta, and to the south by the American states of Washington, Idaho, and Montana. The southern border of British Columbia was established by the 1846 Oregon Treaty, although its history is tied with lands as far south as California. British Columbia's land area is 944,735 square kilometres (364,800 sq mi). British Columbia's rugged coastline stretches for more than 27,000 kilometres (17,000 mi), and includes deep, mountainous fjords and about 6,000 islands, most of which are uninhabited. It is the only province in Canada that borders the Pacific Ocean. British Columbia's highest mountain is Mount Fairweather; the highest mountain entirely within the province is Mount Waddington.
British Columbia's capital is Victoria, at the southeastern tip of Vancouver Island. Only a narrow strip of Vancouver Island, from Campbell River to Victoria, is significantly populated. Much of the western part of Vancouver Island and the rest of the coast is covered by temperate rainforest.
The province's most populous city is Vancouver, which is at the confluence of the Fraser River and Georgia Strait, in the mainland's southwest corner (an area often called the Lower Mainland). By land area, Abbotsford is the largest city. Vanderhoof is near the geographic centre of the province.[29]
The Coast Mountains and the Inside Passage's many inlets provide some of British Columbia's renowned and spectacular scenery, which forms the backdrop and context for a growing outdoor adventure and ecotourism industry. 75 percent of the province is mountainous (more than 1,000 m [3,300 ft] above sea level); 60 percent is forested; and only about 5 percent is arable.
The province's mainland away from the coastal regions is somewhat moderated by the Pacific Ocean. Terrain ranges from dry inland forests and semi-arid valleys, to the range and canyon districts of the Central and Southern Interior, to boreal forest and subarctic prairie in the Northern Interior. High mountain regions both north and south have subalpine flora[30] and subalpine climate.
The Okanagan wine area, extending from Vernon to Osoyoos at the Oroville–Osoyoos Border Crossing, is one of several wine and cider-producing regions in Canada. Other wine regions in British Columbia include the Cowichan Valley on Vancouver Island and the Fraser Valley.
The Southern Interior cities of Kamloops and Penticton have some of the warmest and longest summer climates in Canada (while higher elevations are cold and snowy), although their temperatures are often exceeded north of the Fraser Canyon, close to the confluence of the Fraser and Thompson rivers, where the terrain is rugged and covered with desert-type flora. Semi-desert grassland is found in large areas of the Interior Plateau, with land uses ranging from ranching at lower altitudes to forestry at higher ones.
The northern, mostly mountainous, two-thirds of the province is largely unpopulated and undeveloped, except for the area east of the Rockies, where the Peace River Country contains BC's portion of the Canadian Prairies, centred at the city of Dawson Creek.
British Columbia is considered part of the Pacific Northwest and the Cascadia bioregion, along with the American states of Alaska, Idaho, (western) Montana, Oregon, Washington, and (northern) California.[31][32]
Because of the many mountain ranges and rugged coastline, British Columbia's climate varies dramatically across the province.
Coastal southern British Columbia has a mild and rainy climate influenced by the North Pacific Current. Most of the region is classified as oceanic, though pockets of warm-summer Mediterranean climate also exist in the far-southern parts of the coast. Precipitation averages above 1,000 mm (39 in) in almost all of the coastal region, and Hucuktlis Lake on Vancouver Island receives an average of 6,903 mm (271.8 in) of rain annually.
Due to the blocking presence of successive mountain ranges, the climate of some of the interior valleys of the province (such as the Thompson, parts of the Fraser Canyon, the southern Cariboo and parts of the Okanagan) is semi-arid with certain locations receiving less than 250 millimetres (10 in) in annual precipitation. The annual mean temperature in the most populated areas of the province is up to 12 °C (54 °F), the mildest anywhere in Canada.
The valleys of the Southern Interior have short winters with only brief bouts of cold or infrequent heavy snow, while those in the Cariboo, in the Central Interior, are colder because of increased altitude and latitude, but without the intensity or duration experienced at similar latitudes elsewhere in Canada. Outside of the driest valleys, the Southern and Central Interior generally have a humid continental climate with widely variable precipitation. For example, the average daily low in Prince George (roughly in the middle of the province) in January is −12 °C (10 °F).[33] Small towns in the southern interior with high elevation such as Princeton are typically colder and snowier than cities in the valleys.[34]
Heavy snowfall occurs in all elevated mountainous terrain providing bases for skiers in both south and central British Columbia. Annual snowfall on highway mountain passes in the southern interior rivals some of the snowiest cities in Canada,[35] and freezing rain and fog are sometimes present on such roads as well.[36] This can result in hazardous driving conditions, as people are usually travelling between warmer areas such as Vancouver or Kamloops, and may be unaware that the conditions may be slippery and cold.[37]
Winters are generally severe in the Northern Interior which is generally in the subarctic climate zone, but even there, milder air can penetrate far inland. The coldest temperature in British Columbia was recorded in Smith River, where it dropped to −58.9 °C (−74.0 °F) on January 31, 1947,[38] one of the coldest readings recorded anywhere in North America. Atlin in the province's far northwest, along with the adjoining Southern Lakes region of Yukon, get midwinter thaws caused by the Chinook effect, which is also common (and much warmer) in more southerly parts of the Interior.
During winter on the coast, rainfall, sometimes relentless heavy rain, dominates because of consistent barrages of cyclonic low-pressure systems from the North Pacific. Average snowfall on the coast during a normal winter is between 25 and 50 centimetres (10 and 20 in), but on occasion (and not every winter) heavy snowfalls with more than 20 centimetres (8 in) and well below freezing temperatures arrive when modified arctic air reaches coastal areas, typically for short periods, and can take temperatures below −10 °C (14 °F), even at sea level. Arctic outflow winds can occasionally result in wind chill temperatures at or even below −17.8 °C (0.0 °F).[39] While winters are very wet, coastal areas are generally milder and dry during summer under the influence of stable anti-cyclonic high pressure.
Southern Interior valleys are hot in summer; for example, in Osoyoos, the July maximum temperature averages 31.7 °C (89.1 °F), making it the hottest month of any location in Canada; this hot weather sometimes spreads towards the coast or to the far north of the province. Temperatures often exceed 40 °C (104 °F) in the lower elevations of valleys in the Interior during mid-summer, with the record high of 49.6 °C (121.3 °F) being held in Lytton on June 29, 2021, during a record-breaking heat wave that year.[40]
The extended summer dryness often creates conditions that spark forest fires, from dry-lightning or man-made causes. Many areas of the province are often covered by a blanket of heavy cloud and low fog during the winter months, in contrast to abundant summer sunshine. Annual sunshine hours vary from 2200 near Cranbrook and Victoria to less than 1300 in Prince Rupert, on the North Coast just south of Southeast Alaska.
The exception to British Columbia's wet and cloudy winters is during the El Niño phase. During El Niño events, the jet stream is much farther south across North America, making the province's winters milder and drier than normal. Winters are much wetter and cooler during the opposite phase, La Niña.
Municipality | January | April | July | October | ||||
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Max | Min | Max | Min | Max | Min | Max | Min | |
Prince Rupert | 5.6 °C (42.1 °F) | −0.8 °C (30.6 °F) | 10.2 °C (50.4 °F) | 2.5 °C (36.5 °F) | 16.2 °C (61.2 °F) | 10.5 °C (50.9 °F) | 11.1 °C (52.0 °F) | 4.9 °C (40.8 °F) |
Tofino | 8.3 °C (46.9 °F) | 2.3 °C (36.1 °F) | 11.9 °C (53.4 °F) | 4.0 °C (39.2 °F) | 18.9 °C (66.0 °F) | 10.5 °C (50.9 °F) | 13.6 °C (56.5 °F) | 6.3 °C (43.3 °F) |
Nanaimo | 6.9 °C (44.4 °F) | 0.1 °C (32.2 °F) | 14.1 °C (57.4 °F) | 3.9 °C (39.0 °F) | 23.9 °C (75.0 °F) | 12.3 °C (54.1 °F) | 14.6 °C (58.3 °F) | 5.2 °C (41.4 °F) |
Victoria | 7.6 °C (45.7 °F) | 1.5 °C (34.7 °F) | 13.6 °C (56.5 °F) | 4.3 °C (39.7 °F) | 22.4 °C (72.3 °F) | 11.3 °C (52.3 °F) | 14.2 °C (57.6 °F) | 5.7 °C (42.3 °F) |
Vancouver | 6.9 °C (44.4 °F) | 1.4 °C (34.5 °F) | 13.2 °C (55.8 °F) | 5.6 °C (42.1 °F) | 22.2 °C (72.0 °F) | 13.7 °C (56.7 °F) | 13.5 °C (56.3 °F) | 7.0 °C (44.6 °F) |
Chilliwack | 6.1 °C (43.0 °F) | 0.4 °C (32.7 °F) | 15.8 °C (60.4 °F) | 5.2 °C (41.4 °F) | 25.0 °C (77.0 °F) | 12.5 °C (54.5 °F) | 15.3 °C (59.5 °F) | 6.4 °C (43.5 °F) |
Penticton | 1.8 °C (35.2 °F) | −3.0 °C (26.6 °F) | 15.7 °C (60.3 °F) | 2.5 °C (36.5 °F) | 28.7 °C (83.7 °F) | 13.3 °C (55.9 °F) | 14.3 °C (57.7 °F) | 3.2 °C (37.8 °F) |
Kamloops | 0.4 °C (32.7 °F) | −5.9 °C (21.4 °F) | 16.6 °C (61.9 °F) | 3.2 °C (37.8 °F) | 28.9 °C (84.0 °F) | 14.2 °C (57.6 °F) | 13.7 °C (56.7 °F) | 3.3 °C (37.9 °F) |
Osoyoos | 2.0 °C (35.6 °F) | −3.8 °C (25.2 °F) | 18.1 °C (64.6 °F) | 3.6 °C (38.5 °F) | 31.5 °C (88.7 °F) | 14.3 °C (57.7 °F) | 16.4 °C (61.5 °F) | 3.5 °C (38.3 °F) |
Princeton | −1.4 °C (29.5 °F) | −8.6 °C (16.5 °F) | 14.4 °C (57.9 °F) | −0.3 °C (31.5 °F) | 26.3 °C (79.3 °F) | 9.5 °C (49.1 °F) | 13.2 °C (55.8 °F) | 0.3 °C (32.5 °F) |
Cranbrook | −1.9 °C (28.6 °F) | −10.2 °C (13.6 °F) | 12.9 °C (55.2 °F) | 0.3 °C (32.5 °F) | 26.2 °C (79.2 °F) | 11.2 °C (52.2 °F) | 11.7 °C (53.1 °F) | −0.3 °C (31.5 °F) |
Prince George | −4.0 °C (24.8 °F) | −11.7 °C (10.9 °F) | 11.2 °C (52.2 °F) | −1.1 °C (30.0 °F) | 22.4 °C (72.3 °F) | 9.1 °C (48.4 °F) | 9.4 °C (48.9 °F) | −0.5 °C (31.1 °F) |
Fort Nelson | −16.1 °C (3.0 °F) | −24.6 °C (−12.3 °F) | 9.6 °C (49.3 °F) | −3.6 °C (25.5 °F) | 23.2 °C (73.8 °F) | 10.9 °C (51.6 °F) | 5.2 °C (41.4 °F) | −4.2 °C (24.4 °F) |
There are 14 designations of parks and protected areas in the province that reflect the different administration and creation of these areas in a modern context. There are 141 ecological reserves, 35 provincial marine parks, 7 provincial heritage sites, 6 National Historic Sites of Canada, 4 national parks and 3 national park reserves. 12.5 percent of the province's area (114,000 km2 or 44,000 sq mi) is considered protected under one of the 14 different designations that includes over 800 distinct areas.
British Columbia contains seven of Canada's national parks and National Park Reserves:
British Columbia contains a large number of provincial parks, run by BC Parks under the aegis of the Ministry of Environment. British Columbia's provincial parks system is the second largest parks system in Canada, the largest being Canada's National Parks system.
Another tier of parks in British Columbia are regional parks, which are maintained and run by the province's regional districts. The Ministry of Forests operates forest recreation sites.
In addition to these areas, over 47,000 square kilometres (18,000 sq mi) of arable land are protected by the Agricultural Land Reserve.
Much of the province is undeveloped, so populations of many mammalian species that have become rare in much of the United States still flourish in British Columbia.[42] Watching animals of various sorts, including a very wide range of birds, has long been popular. Bears (grizzly, black—including the Kermode bear or spirit bear) live here, as do deer, elk, moose, caribou, big-horn sheep, mountain goats, marmots, beavers, muskrats, coyotes, wolves, mustelids (such as wolverines, badgers and fishers), cougars, eagles, ospreys, herons, Canada geese, swans, loons, hawks, owls, ravens, harlequin ducks, and many other sorts of ducks. Smaller birds (robins, jays, grosbeaks, chickadees, and so on) also abound.[43] Murrelets are known from Frederick Island, a small island off the coast of Haida Gwaii.[44]
Many healthy populations of fish are present, including salmonids such as several species of salmon, trout, steelhead, and char. Besides salmon and trout, sport-fishers in BC also catch halibut, bass, and sturgeon. On the coast, harbour seals and river otters are common.[45] Cetacean species native to the coast include the orca, humpback whale, grey whale, harbour porpoise, Dall's porpoise, Pacific white-sided dolphin and minke whale.
Some endangered species in British Columbia are: Vancouver Island marmot, spotted owl, American white pelican, and badgers.
Type of organism | Red-listed species in BC | Total number of species in BC |
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Freshwater fish | 24 | 80 |
Amphibians | 5 | 19 |
Reptiles | 6 | 16 |
Birds | 34 | 465 |
Terrestrial mammals | (Requires new data) | (Requires new data) |
Marine mammals | 3 | 29 |
Plants | 257 | 2333 |
Butterflies | 19 | 187 |
Dragonflies | 9 | 87 |
White spruce or Engelmann spruce and their hybrids occur in 12 of the 14 biogeoclimatic zones of British Columbia.[47] Common types of trees present in BC's forests include western redcedar, yellow-cedar, Rocky Mountain juniper, lodgepole pine, ponderosa or yellow pine, whitebark pine, limber pine, western white pine, western larch, tamarack, alpine larch, white spruce, Engelmann spruce, Sitka spruce, black spruce, grand fir, Amabilis fir, subalpine fir, western hemlock, mountain hemlock, Douglas-fir, western yew, Pacific dogwood, bigleaf maple, Douglas maple, vine maple, arbutus, black hawthorn, cascara, Garry oak, Pacific crab apple, choke cherry, pin cherry, bitter cherry, red alder, mountain alder, paper birch, water birch, black cottonwood, balsam poplar, trembling aspen.
First Nations peoples of British Columbia used plants for food, and to produce material goods like fuel and building products. Plant foods included berries, and roots like camas.[48]
Environment Canada subdivides British Columbia into six ecozones:
The area now known as British Columbia is home to First Nations groups that have a deep history with a significant number of indigenous languages. There are more than 200 First Nations in BC. Prior to contact (with non-Aboriginal people), human history is known from oral histories, archaeological investigations, and from early records from explorers encountering societies early in the period.
The arrival of Paleoindians from Beringia took place between 20,000 and 12,000 years ago.[49] Hunter-gatherer families were the main social structure from 10,000 to 5,000 years ago.[50] The nomadic population lived in non-permanent structures foraging for nuts, berries and edible roots while hunting and trapping larger and small game for food and furs.[50] Around 5,000 years ago individual groups started to focus on resources available to them locally. Coast Salish peoples had complex land management practices linked to ecosystem health and resilience. Forest gardens on Canada's northwest coast included crabapple, hazelnut, cranberry, wild plum, and wild cherry species.[51] Thus with the passage of time there is a pattern of increasing regional generalization with a more sedentary lifestyle.[50] These indigenous populations evolved over the next 5,000 years across a large area into many groups with shared traditions and customs.
To the northwest of the province are the peoples of the Na-Dene languages, which include the Athapaskan-speaking peoples and the Tlingit, who live on the islands of southern Alaska and northern British Columbia. The Na-Dene language group is believed to be linked to the Yeniseian languages of Siberia:[52] the Dene of the western Arctic may represent a distinct wave of migration from Asia to North America.[52] The Interior of British Columbia is home to the Salishan language groups such as the Shuswap (Secwepemc), Okanagan and Athabaskan language groups, primarily the Dakelh (Carrier) and the Tsilhqotʼin.[53] The inlets and valleys of the British Columbia coast shelter large, distinctive populations, such as the Haida, Kwakwakaʼwakw and Nuu-chah-nulth, sustained by the region's abundant salmon and shellfish.[53] These peoples developed complex cultures dependent on the western red cedar that included wooden houses, seagoing whaling and war canoes and elaborately carved potlatch items and totem poles.[53]
Contact with Europeans brought a series of devastating epidemics of diseases the people had no immunity to.[54] The population dramatically collapsed, culminating in the 1862 smallpox outbreak in Victoria that spread throughout the coast. European settlement did not bode well for the remaining native population of British Columbia. Colonial officials deemed colonists could make better use of the land than the First Nations people, and thus the land should be owned by the colonists.[55]: 120 To ensure colonists would be able to settle properly and make use of the land, First Nations were forcibly relocated onto reserves, which were often too small to support their way of life.[55]: 120–121 By the 1930s, British Columbia had over 1500 reserves.[55]: 121
Lands now known as British Columbia were added to the British Empire during the 19th century. Colonies originally begun with the support of the Hudson's Bay Company (Vancouver Island, the mainland) were amalgamated, then entered Confederation as British Columbia in 1871 as part of the Dominion of Canada.
During the 1770s, smallpox killed at least 30 percent of the Pacific Northwest First Nations.[56] This devastating epidemic was the first in a series; the 1862 Pacific Northwest smallpox epidemic killed about half to two-thirds of the native population of what became British Columbia.[57][58][59]
The arrival of Europeans began around the mid-18th century, as fur traders entered the area to harvest sea otters. While it is thought Francis Drake may have explored the British Columbian coast in 1579, it was Juan Pérez who completed the first documented voyage, which took place in 1774. Juan Francisco de la Bodega y Quadra explored the coast in 1775. In doing so, Pérez and Quadra reasserted the Spanish claim for the Pacific coast, first made by Vasco Núñez de Balboa in 1513.
The explorations of James Cook in 1778 and George Vancouver in 1792 and 1793 established British jurisdiction over the coastal area north and west of the Columbia River. In 1793, Alexander Mackenzie was the first European to journey across North America overland to the Pacific Ocean, inscribing a stone marking his accomplishment on the shoreline of Dean Channel near Bella Coola. His expedition theoretically established British sovereignty inland, and a succession of other fur company explorers charted the maze of rivers and mountain ranges between the Canadian Prairies and the Pacific. Mackenzie and other explorers—notably John Finlay, Simon Fraser, Samuel Black, and David Thompson—were primarily concerned with extending the fur trade, rather than political considerations.[citation needed] In 1794, by the third of a series of agreements known as the Nootka Conventions, Spain conceded its claims of exclusivity in the Pacific. This opened the way for formal claims and colonization by other powers, including Britain, but because of the Napoleonic Wars, there was little British action on its claims in the region until later.
The establishment of trading posts by the North West Company and the Hudson's Bay Company (HBC), effectively established a permanent British presence in the region. The Columbia District was broadly defined as being south of 54°40′ north latitude, (the southern limit of Russian America), north of Mexican-controlled California, and west of the Rocky Mountains. It was, by the Anglo-American Convention of 1818, under the "joint occupancy and use" of citizens of the United States and subjects of Britain.[60] This co-occupancy was ended with the Oregon Treaty of 1846.
The major supply route was the York Factory Express between Hudson Bay and Fort Vancouver. Some of the early outposts grew into settlements, communities and cities. Among the places in British Columbia that began as fur trading posts are Fort St. John (established 1794); Hudson's Hope (1805); Fort Nelson (1805); Fort St. James (1806); Prince George (1807); Kamloops (1812); Fort Langley (1827); Fort Victoria (1843); Yale (1848); and Nanaimo (1853). Fur company posts that became cities in what is now the United States include Vancouver, Washington (Fort Vancouver), formerly the "capital" of Hudson's Bay operations in the Columbia District, Colville and Walla Walla (old Fort Nez Percés).
With the amalgamation of the two fur trading companies in 1821, modern-day British Columbia existed in three fur-trading departments. The bulk of the central and northern interior was organized into the New Caledonia district, administered from Fort St. James. The interior south of the Thompson River watershed and north of the Columbia was organized into the Columbia District, administered from Fort Vancouver on the lower Columbia River. The northeast corner of the province east of the Rockies, known as the Peace River Block, was attached to the much larger Athabasca District, headquartered in Fort Chipewyan, in present-day Alberta.
Until 1849, these districts were a wholly unorganized area of British North America under the de facto jurisdiction of HBC administrators; however, unlike Rupert's Land to the north and east, the territory was not a concession to the company. Rather, it was simply granted a monopoly to trade with the First Nations inhabitants. All that was changed with the westward extension of American exploration and the concomitant overlapping claims of territorial sovereignty, especially in the southern Columbia Basin (within present day Washington and Oregon). In 1846, the Oregon Treaty divided the territory along the 49th parallel to the Strait of Georgia, with the area south of this boundary (excluding Vancouver Island and the Gulf Islands) transferred to sole American sovereignty. The Colony of Vancouver Island was created in 1849, with Victoria designated as the capital. New Caledonia, as the whole of the mainland rather than just its north-central Interior came to be called, continued to be an unorganized territory of British North America, "administered" by individual HBC trading post managers.
With the Fraser Canyon Gold Rush in 1858, an influx of Americans into New Caledonia prompted the colonial office to designate the mainland as the Colony of British Columbia. When news of the Fraser Canyon Gold Rush reached London, Richard Clement Moody was hand-picked by the Colonial Office, under Edward Bulwer-Lytton, to establish British order and to transform the newly established Colony of British Columbia into the British Empire's "bulwark in the farthest west"[61] and "found a second England on the shores of the Pacific".[62] Lytton desired to send to the colony "representatives of the best of British culture, not just a police force": he sought men who possessed "courtesy, high breeding and urbane knowledge of the world"[63]: 13 and he decided to send Moody, whom the government considered to be the "English gentleman and British Officer"[63]: 19 to lead the Royal Engineers, Columbia Detachment.
Moody and his family arrived in British Columbia in December 1858, commanding the Royal Engineers, Columbia Detachment.[9] He was sworn in as the first lieutenant governor of British Columbia and appointed Chief Commissioner of Lands and Works for British Columbia. On the advice of Lytton, Moody hired Robert Burnaby as his personal secretary.
In British Columbia, Moody "wanted to build a city of beauty in the wilderness" and planned his city as an iconic visual metaphor for British dominance, "styled and located with the objective of reinforcing the authority of the crown and of the robe".[63]: 26 Subsequent to the enactment of the Pre-emption Act of 1860, Moody settled the Lower Mainland. He selected the site and founded the new capital, New Westminster. He selected the site due to the strategic excellence of its position and the quality of its port.[63]: 26 He was also struck by the majestic beauty of the site, writing in his letter to Blackwood,
The entrance to the Frazer is very striking—Extending miles to the right & left are low marsh lands (apparently of very rich qualities) & yet fr the Background of Superb Mountains-- Swiss in outline, dark in woods, grandly towering into the clouds there is a sublimity that deeply impresses you. Everything is large and magnificent, worthy of the entrance to the Queen of England's dominions on the Pacific mainland. ... My imagination converted the silent marshes into Cuyp-like pictures of horses and cattle lazily fattening in rich meadows in a glowing sunset. ... The water of the deep clear Frazer was of a glassy stillness, not a ripple before us, except when a fish rose to the surface or broods of wild ducks fluttered away.[64][65]
Lord Lytton "forgot the practicalities of paying for clearing and developing the site and the town" and the efforts of Moody's engineers were continuously hampered by insufficient funds, which, together with the continuous opposition of Governor James Douglas, whom Thomas Frederick Elliot described as "like any other fraud",[66] "made it impossible for [Moody's] design to be fulfilled".[67][68][63]: 27
Moody and the Royal Engineers also built an extensive road network, including what would become Kingsway, connecting New Westminster to False Creek, the North Road between Port Moody and New Westminster, and the Cariboo Road and Stanley Park.[69] He named Burnaby Lake after his private secretary Robert Burnaby and named Port Coquitlam's 400-foot "Mary Hill" after his wife. As part of the surveying effort, several tracts were designated "government reserves", which included Stanley Park as a military reserve (a strategic location in case of an American invasion). The Pre-emption Act did not specify conditions for distributing the land, so large parcels were snapped up by speculators, including 1,518 hectares (3,750 acres) by Moody himself. For this he was criticized by local newspapermen for land grabbing. Moody designed the first coat of arms of British Columbia. Port Moody is named after him. It was established at the end of a trail that connected New Westminster with Burrard Inlet to defend New Westminster from potential attack from the US.
By 1862, the Cariboo Gold Rush, attracting an additional 5000 miners, was underway, and Douglas hastened construction of the Great North Road (commonly known now as the Cariboo Wagon Road) up the Fraser Canyon to the prospecting region around Barkerville. By the time of this gold rush, the character of the colony was changing, as a more stable population of British colonists settled in the region, establishing businesses, opening sawmills, and engaging in fishing and agriculture. With this increased stability, objections to the colony's absentee governor and the lack of responsible government began to be vocalized, led by the influential editor of the New Westminster British Columbian and future premier, John Robson. A series of petitions requesting an assembly were ignored by Douglas and the colonial office until Douglas was eased out of office in 1864. Finally, the colony would have both an assembly and a resident governor.
A series of gold rushes in various parts of the province followed, the largest being the Cariboo Gold Rush in 1862, forcing the colonial administration into deeper debt as it struggled to meet the extensive infrastructure needs of far-flung boom communities like Barkerville and Lillooet, which sprang up overnight. The Vancouver Island colony was facing financial crises of its own, and pressure to merge the two eventually succeeded in 1866, when the colony of British Columbia was amalgamated with the Colony of Vancouver Island to form the Colony of British Columbia (1866–1871), which was, in turn, succeeded by the present day province of British Columbia following the Canadian Confederation of 1871.
The Confederation League led the chorus pressing for the colony to join Canada, which had been created out of three British North American colonies in 1867 (the Province of Canada, Nova Scotia and New Brunswick). With the agreement by the Canadian government to extend the Canadian Pacific Railway to British Columbia and assume the colony's debt, British Columbia became the sixth province to join Confederation on July 20, 1871. The Treaty of Washington sent the Pig War San Juan Islands Border dispute to arbitration in 1871 and in 1903, the province's territory shrank again after the Alaska boundary dispute settled the vague boundary of the Alaska Panhandle.
Population in British Columbia continued to expand as the mining, forestry, agriculture, and fishing sectors were developed. Mining activity was notable throughout the Mainland, that a common epithet it, even after provincehood, was "the Gold Colony".[70] Agriculture attracted settlers to the fertile Fraser Valley. Cattle ranchers and later fruit growers came to the drier grasslands of the Thompson Rivers, the Cariboo, the Chilcotin, and the Okanagan. Forestry drew workers to the temperate rainforests of the coast, which was also the locus of a growing fishery.
The completion of the railway in 1885 contributed to the economy, facilitating the transportation of the region's considerable resources to the east. The milltown of Granville, also known as Gastown was selected as the terminus. This prompted the incorporation of the city of Vancouver in 1886. The completion of the Port of Vancouver spurred rapid growth, and in less than fifty years the city surpassed Winnipeg, Manitoba, as the largest in Western Canada. The early decades of the province were ones in which issues of land use—specifically, its settlement and development—were paramount. This included expropriation from First Nations people of their land, control over its resources, as well as the ability to trade in some resources, such as fishing.
Establishing a labour force to develop the province was problematic, and British Columbia was a destination of immigration from Europe, China, Japan and India. The influx of a non-European population stimulated resentment from the dominant ethnic groups, resulting in agitation and an attempt to restrict the ability of Asian people to immigrate to British Columbia through the imposition of the Chinese head tax.[71] This resentment culminated in mob attacks against Chinese and Japanese immigrants in Vancouver in 1887 and 1907.
In World War I, the province responded strongly to the call to assist the British Empire against its German foes in French and Belgian battlefields. About 55,570 of the province's 400,000 residents, the highest per-capita rate in Canada, responded to the military's need. About 6,225 men from the province died in combat.[72]
In 1914, a second transcontinental rail line, the Grand Trunk Pacific, was completed. This opened up the North Coast and Bulkley Valley region to new economic opportunities. What had previously been an almost exclusively fur-trading and subsistence economy soon became an area for forestry, farming, and mining. This sector attracted workers from Asia and Europe, leading to a diverse but conflict-ridden society. The early 20th century saw significant interaction between immigrants, First Nations, and economic forces. There was a rise in the labour movement, marked by strikes and conflicts such as the 1935 docker's strike at Ballantyne Pier and the On-to-Ottawa Trek. These events underscored tensions between workers and big business, often mediated by the Communist Party. Racial and ethnic relations were strained, with legislation reflecting the era's racial prejudices, notably against Asian immigrants and First Nations. The early and mid-20th century was marred by incidents like the Komagata Maru incident, highlighting anti-Asian sentiment.
The interwar period and World War II introduced significant changes, including prohibition and its eventual repeal, and the internment of Japanese Canadians. The post-war era saw coalition governments and a booming economy, spearheaded by infrastructure projects and industrial expansion. The Social Credit Party, under W.A.C. Bennett, dominated BC politics, initiating major projects and laying the groundwork for future economic growth. The 1970s and 1980s brought economic challenges and political shifts, culminating in the Expo 86 world's fair and the end of Social Credit dominance. This period also saw significant social movements, such as Operation Solidarity. There was a transition to New Democratic Party governance in the 1990s, focusing on environmental conservation and economic struggles. In its second term especially, the NDP government faced political scandals, such as the fast ferry scandal, that ultimately contributed to its downfall.
In the 2001 provincial election, Gordon Campbell's Liberals defeated the NDP, gaining 77 out of 79 total seats in the provincial legislature. Campbell instituted reforms and removed some of the NDP's policies, along with selling off the previous government's "fast ferries", lowering income taxes, and instituting the controversial long-term lease of BC Rail to Canadian National Railway. Campbell led his party to victory in the 2005 provincial election against a substantially strengthened NDP opposition and won a third term in the 2009 provincial election.
The province won a bid to host the 2010 Winter Olympics in Vancouver and Whistler. In 2003, Vancouver's residents had voted in a referendum accepting the responsibilities of the host city should it win its bid. 64 percent of residents voted in favour of hosting.[73] After the Olympic joy faded, Campbell's popularity fell. His management style, implementation of the Harmonized Sales Tax (HST) despite election promises not to introduce it, and cancellation of the BC Rail corruption trial[disputed – discuss] led to low approval ratings and loss of caucus support: he resigned in November 2010.[74] In early 2011, former deputy premier Christy Clark became leader of the Liberals. Early Clark government actions included raising the minimum wage, creating a new statutory holiday in February called "Family Day", and pushing the development of BC's liquefied natural gas industry. In the lead-up to the 2013 election, the Liberals lagged behind the NDP by a double-digit gap in the polls but were able to achieve a surprise victory, winning a majority and making Clark the first woman to lead a party to victory in BC.[75] Her government went on to balance the budget, implement changes to liquor laws and continue with the question of the proposed Enbridge Northern Gateway Pipelines. In the 2017 election, the NDP formed a minority government with the support of the Green Party through a confidence and supply agreement. In July 2017, NDP leader John Horgan was sworn in as a premier. Clark resigned and Andrew Wilkinson became leader of the BC Liberals. In the 2020 British Columbia general election, the NDP won 57 seats and formed a majority government. Wilkinson resigned as the leader of the BC Liberals.
British Columbia has been significantly affected by demographic changes within Canada and around the world. Vancouver was a major destination for many immigrants from Hong Kong who left the former UK colony prior to its handover to China. Trends of urbanization mean the Greater Vancouver area now includes 51 percent of the province's population, followed by Greater Victoria with 8 percent. These two metropolitan regions have dominated the demographics of BC.
By 2018, housing prices in Vancouver were the second-least affordable in the world.[76] Many experts point to evidence of money-laundering from China as a contributing factor. The high price of residential real estate has led to the implementation of an empty homes tax, a housing speculation and vacancy tax, and a foreign buyers' tax on housing.[77] The net number of people coming to BC from other provinces in 2016 was almost four times larger than in 2012 and BC was the largest net recipient of interprovincial migrants in Canada.[78] In 2023, British Columbia experienced a net population loss of 8,624; a substantial percentage of which were people who moved to Alberta.[79]
By 2021, the COVID-19 pandemic had had a major effect on the province,[80] with over 2,000 deaths and 250,000 confirmed cases. However, the COVID-19 vaccine reduced the spread, with 78 percent of people in BC over the age of five having been fully vaccinated. Also in 2021 but unrelated to COVID-19, the unmarked gravesites of hundreds of Indigenous children were discovered at three former Indian residential schools (Kamloops, St. Eugene's Mission, Kuper Island).[81][82]
Statistics Canada's 2021 Canadian census recorded a population of 5,000,879 — making British Columbia Canada's third-most populous province after Ontario and Quebec.[2][83]
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Half of all British Columbians live in the Metro Vancouver Regional District, which includes Vancouver, Surrey, Burnaby, Richmond, Coquitlam, Langley (district municipality), Delta, North Vancouver (district municipality), Maple Ridge, New Westminster, Port Coquitlam, North Vancouver (city), West Vancouver, Port Moody, Langley (city), White Rock, Pitt Meadows, Bowen Island, Anmore, Lions Bay, and Belcarra, with adjacent unincorporated areas (including the University Endowment Lands) represented in the regional district as the electoral area known as Greater Vancouver Electoral Area A. The metropolitan area has seventeen Indian reserves, but they are outside of the regional district's jurisdiction and are not represented in its government.
The second largest concentration of British Columbia population is at the southern tip of Vancouver Island, which is made up of the 13 municipalities of Greater Victoria, Victoria, Saanich, Esquimalt, Oak Bay, View Royal, Highlands, Colwood, Langford, Central Saanich/Saanichton, North Saanich, Sidney, Metchosin, Sooke, which are part of the Capital Regional District. The metropolitan area also includes several Indian reserves (the governments of which are not part of the regional district). Almost half of the Vancouver Island population is in Greater Victoria.
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British Columbia is the most diverse province in Canada; as of 2021, the province had the highest proportion of visible minorities in the country. The five largest pan-ethnic groups in the province are Europeans (60 percent), East Asians (14 percent), South Asians (10 percent), Indigenous (6 percent) and Southeast Asians (5 percent).[88]
# | Ethnic origin | Population | Percent |
---|---|---|---|
1 | English | 1,203,540 | 26.39% |
2 | Canadian | 866,530 | 19% |
3 | Scottish | 860,775 | 18.88% |
4 | Irish | 675,135 | 14.80% |
5 | German | 603,265 | 13.23% |
6 | Chinese | 540,155 | 11.84% |
7 | French | 388,815 | 8.53% |
8 | Indian | 309,315 | 6.78% |
9 | Ukrainian | 229,205 | 5.03% |
10 | Indigenous Canadian | 220,245 | 4.83% |
In 2021, 34.4 percent of the population consisted of visible minorities and 5.9 percent of the population was Indigenous, mostly of First Nations and Métis descent.
Visible minority and Indigenous population (2021 Canadian census)[88] | |||
---|---|---|---|
Population group | Population | % | |
European[f] | 2,936,245 | 59.7% | |
Visible minority group | South Asian | 473,965 | 9.6% |
Chinese | 550,590 | 11.2% | |
Black | 61,760 | 1.3% | |
Filipino | 174,280 | 3.5% | |
Arab | 28,010 | 0.6% | |
Latin American | 65,970 | 1.3% | |
Southeast Asian | 71,785 | 1.5% | |
West Asian | 69,270 | 1.4% | |
Korean | 72,815 | 1.5% | |
Japanese | 44,120 | 0.9% | |
Visible minority, n.i.e. | 18,080 | 0.4% | |
Multiple visible minorities | 58,840 | 1.2% | |
Total visible minority population | 1,689,490 | 34.4% | |
Indigenous group | First Nations (North American Indian) | 180,085 | 3.7% |
Métis | 97,860 | 2.0% | |
Inuk (Inuit) | 1,720 | 0.0% | |
Multiple Indigenous responses | 5,980 | 0.1% | |
Indigenous responses n.i.e. | 4,560 | 0.1% | |
Total Indigenous population | 290,210 | 5.9% | |
Total population | 4,915,945 | 100.0% |
According to the 2021 census, religious groups in British Columbia included:[89]
As of the 2021 Canadian Census, the ten most spoken languages in the province included English (4,753,280 or 96.69%), French (327,350 or 6.66%), Punjabi (315,000 or 6.41%), Mandarin (312,625 or 6.36%), Cantonese (246,045 or 5.01%), Spanish (143,900 or 2.93%), Hindi (134,950 or 2.75%), Tagalog (133,780 or 2.72%), German (84,325 or 1.72%), and Korean (69,935 or 1.42%).[90] The question on knowledge of languages allows for multiple responses.
Of the 4,648,055 population counted by the 2016 census, 4,598,415 people completed the section about language. Of these, 4,494,995 gave singular responses to the question regarding their first language. The languages most commonly reported were the following:
# | Language | Population | Percent |
---|---|---|---|
1 | English | 3,170,110 | 70.52% |
2 | Punjabi | 198,805 | 4.42% |
3 | Cantonese | 193,530 | 4.31% |
4 | Mandarin | 186,325 | 4.15% |
5 | Tagalog (Filipino) | 78,770 | 1.75% |
6 | German | 66,885 | 1.49% |
7 | French | 55,325 | 1.23% |
8 | Korean | 52,160 | 1.17% |
9 | Spanish | 47,010 | 1.05% |
10 | Persian | 43,470 | 0.97% |
While these languages all reflect the last centuries of colonialism and recent immigration, British Columbia is home to 34 Indigenous languages.[91] They are spoken by about 6000 people in total,[92] with 4000 people fluent in their Indigenous languages.
BC's economy is diverse, with service-producing industries accounting for the largest portion of the province's GDP.[93] It is the terminus of two transcontinental railways, and the site of 27 major marine cargo and passenger terminals. Though less than 5 percent of its vast 944,735 square kilometres (364,764 sq mi) land is arable, the province is agriculturally rich (particularly in the Fraser and Okanagan valleys), because of milder weather near the coast and in certain sheltered southern valleys. Its climate encourages outdoor recreation and tourism, though its economic mainstay has long been resource extraction, principally logging, farming, and mining. Vancouver, the province's largest city, serves as the headquarters of many western-based natural resource companies. It also benefits from a strong housing market and a per capita income well above the national average. While the coast of British Columbia and some valleys in the south-central part of the province have mild weather, the majority of its land mass experiences a cold-winter-temperate climate similar to the rest of Canada. The Northern Interior region has a subarctic climate with very cold winters. The climate of Vancouver is by far the mildest winter climate of the major Canadian cities, with nighttime January temperatures averaging above the freezing point.[94]
British Columbia has a history of being a resource dominated economy, centred on the forestry industry but also with fluctuating importance in mining. Employment in the resource sector has fallen steadily as a percentage of employment, and new jobs are mostly in the construction and retail/service sectors. It now has the highest percentage of service industry jobs in the west, constituting 72 percent of industry (compared to 60 percent Western Canadian average).[95] The largest section of this employment is in finance, insurance, real estate and corporate management; however, many areas outside of metropolitan areas are still heavily reliant on resource extraction. With its film industry known as Hollywood North, the Vancouver region is the third-largest feature film production location in North America, after Los Angeles and New York City.[96]
The economic history of British Columbia is replete with tales of dramatic upswings and downswings, and this boom and bust pattern has influenced the politics, culture and business climate of the province. Economic activity related to mining in particular has widely fluctuated with changes in commodity prices over time, with documented costs to community health.[97]
In 2020, British Columbia had the third-largest GDP in Canada, with a GDP of $309 billion and a GDP per capita of $60,090.[98][99] British Columbia's debt-to-GDP ratio is edging up to 15.0 percent in fiscal year 2019–20, and it is expected to reach 16.1 percent by 2021–22.[100][101] British Columbia's economy experienced strong growth in recent years with a total growth rate of 9.6% from 2017 to 2021, a growth rate that was second in the country.[102]
The lieutenant governor, Wendy Lisogar-Cocchia, is the Crown's representative in the province. During the absence of the lieutenant governor, the Governor in Council (federal Cabinet) may appoint an administrator to execute the duties of the office. This is usually the chief justice of British Columbia.[103] British Columbia is divided into regional districts as a means to better enable municipalities and rural areas to work together at a regional level.
British Columbia has an 87-member elected Legislative Assembly, elected by the plurality voting system, though from 2003 to 2009 there was significant debate about switching to a single transferable vote system called BC-STV. The government of the day appoints ministers for various portfolios, what are officially part of the Executive Council, of whom the premier is chair.
The province is currently governed by the British Columbia New Democratic Party (BC NDP) under Premier David Eby. The 2017 provincial election saw the Liberal Party take 43 seats, the NDP take 41, and the British Columbia Green Party take 3. No party met the minimum of 44 seats for a majority, therefore leading to the first minority government since 1953. Following the election, the Greens entered into negotiations with both the Liberals and NDP, eventually announcing they would support an NDP minority government. Previously, the right-of-centre British Columbia Liberal Party governed the province for 16 years between 2001 and 2017, and won the largest landslide election in British Columbia history in 2001, with 77 of 79 seats. The legislature became more evenly divided between the Liberals and NDP following the 2005 (46 Liberal seats of 79) and 2009 (49 Liberal seats of 85) provincial elections. The NDP and its predecessor the Co-operative Commonwealth Federation (CCF) have been the main opposition force to right-wing parties since the 1930s and have governed with majority governments in 1972–1975, 1991–2001 and since 2020 (with a minority government from 2017 to 2020). The Green Party plays a larger role in the politics of British Columbia than Green parties do in most other jurisdictions in Canada. After a breakthrough election in 2001 (12.39 percent), the party's vote share declined (2005 – 9.17 percent, 2009 – 8.09 percent, 2013 – 8.13 percent) before increasing again to a record high of 16.84 percent at the 2017 election.
The British Columbia Liberal Party is not related to the federal Liberal Party and does not share the same ideology. Instead, the BC Liberal party is a rather diverse coalition, made up of the remnants of the Social Credit Party, many federal Liberals, federal Conservatives, and those who would otherwise support right-of-centre or free enterprise parties. In 2022, Kevin Falcon was elected leader of the BC Liberals, promising to rename the party in an effort to distance themselves from their federal counterparts. In 2023, the party rebranded as BC United. Historically, there have commonly been third parties present in the legislature (including the Liberals themselves from 1952 to 1975); the BC Green Party is the current third party in British Columbia, with three seats in the legislature.
Prior to the rise of the Liberal Party, British Columbia's main political party was the BC Social Credit Party, which governed the province for 20 years. While sharing some ideology with the subsequent Liberal government, they were more right-wing, although they undertook nationalization of various important monopolies, notably BC Hydro and BC Ferries.
British Columbia is known for having politically active labour unions who have traditionally supported the NDP or its predecessor, the CCF.
British Columbia's political history is typified by scandal and a cast of colourful characters, beginning with various colonial-era land scandals and abuses of power by early officials (such as those that led to McGowan's War in 1858–59). Notable scandals in Social Credit years included the Robert Bonner Affair and the Fantasy Gardens scandal which forced Premier Bill Vander Zalm to resign and ended the Social Credit era. NDP scandals included Bingogate, which brought down NDP Premier Mike Harcourt, and the alleged scandal named Casinogate which drove NDP Premier Glen Clark to resign. A variety of scandals plagued the 2001–2017 Liberal government, including Premier Gordon Campbell's arrest for drunk driving in Maui and the resignation of various cabinet ministers because of conflict-of-interest allegations. A raid on the Parliament Buildings on December 28, 2003,[104] in Victoria, including the Premier's Office, resulted in charges only for ministerial aides, although key cabinet members from the time resigned. Campbell eventually resigned in late 2010 due to opposition to his government's plan to introduce a Harmonized Sales Tax (HST) and was replaced by Christy Clark as premier in the 2011 BC Liberal leadership election.
British Columbia is underrepresented in the Senate of Canada, leading Premier Christy Clark to refuse to cooperate with the federal government's reforms for senate appointments to be made based on the recommendations of an advisory board that would use non-partisan criteria. Hours after that plan was unveiled in Ottawa on December 3, 2015, Clark issued a statement that it did "not address what's been wrong with the Senate since the beginning".[105]
The imbalance in representation in that House is apparent when considering population size. The six senators from BC constitute only one for every 775,000 people vs. one for every 75,000 in Prince Edward Island, which has four senators. Nova Scotia and New Brunswick have much smaller populations than BC, yet each has ten senators according to a Global News summary.[106] Correcting this imbalance would require a constitutional amendment, but that is unlikely to be supported by the Atlantic provinces.[106]
The government of British Columbia has designated several official symbols:[107]
Transportation played a huge role in British Columbia's history. The Rocky Mountains and the ranges west of them constituted a significant obstacle to overland travel until the completion of the transcontinental railway in 1885. The Peace River Canyon through the Rocky Mountains was the route the earliest explorers and fur traders used. Fur trade routes were only marginally used for access to British Columbia through the mountains. Travel from the rest of Canada before 1885 meant the difficulty of overland travel via the United States, around Cape Horn or overseas from Asia. Nearly all travel and freight to and from the region occurred via the Pacific Ocean, primarily through the ports of Victoria and New Westminster.
Until the 1930s, rail was the only means of overland travel to and from the rest of Canada; travellers using motor vehicles needed to journey through the United States. With the construction of the Inter-Provincial Highway in 1932 (now known as the Crowsnest Pass Highway), and later the Trans-Canada Highway, road transportation evolved into the preferred mode of overland travel to and from the rest of the country.
As of 2021[update], the number of electric vehicles sold in British Columbia (as a percentage of total vehicle sales) was the highest of any Canadian province or U.S. state.[108]
Because of its size and rugged, varying topography, British Columbia requires thousands of kilometres of provincial highways to connect its communities. British Columbia's roads systems were notoriously poorly maintained and dangerous until a concentrated program of improvement was initiated in the 1950s and 1960s. There are now freeways in Greater Victoria, the Lower Mainland, and Central Interior of the province. Much of the rest of the province, where traffic volumes are generally low, is accessible by well-maintained generally high-mobility two-lane arterial highways with additional passing lanes in mountainous areas and usually only a few stop-controlled intersections outside the main urban areas.
A couple of busy intercity corridors outside Greater Vancouver feature more heavily signalized limited-mobility arterial highways that are mostly four-lane and often divided by portable median traffic barriers. Highway 1 on Vancouver Island and Highway 97 through the Okanagan Valley are medium- to high-volume roadways with variable posted speeds that range from 50 km/h (31 mph) to maximums just slightly lower than the principal grade-separated highways. Numerous traffic lights operate in place of interchanges on both arterials as long-term cost-cutting measures. Signalization along both these highways is heaviest through urban areas and along inter-urban sections where traffic volumes are similar to and sometimes higher than the freeways, but where funding is not available for upgrades to interchanges or construction of high-mobility alternative routes or bypasses. The building and maintenance of provincial highways is the responsibility of the British Columbia Ministry of Transportation and Infrastructure.[109]
There are only five major routes to the rest of Canada. From south to north they are: BC Highway 3 through the Crowsnest Pass, the Vermilion Pass (Highway 93 in both British Columbia and Alberta), the Kicking Horse Pass, the latter being used by the Trans-Canada Highway entering Alberta through Banff National Park, the Yellowhead Highway (16) through Jasper National Park, and Highway 2 through Dawson Creek. There are also several highway crossings to the adjoining American states of Washington, Idaho, and Montana. The longest highway is Highway 97, running 2,081 kilometres (1,293 mi) from the British Columbia-Washington border at Osoyoos north to Watson Lake, Yukon and which includes the British Columbia portion of the Alaska Highway.
Prior to 1979, surface public transit in the Vancouver and Victoria metropolitan areas was administered by BC Hydro, the provincially owned electricity utility. Subsequently, the province established BC Transit to oversee and operate all municipal transportation systems. In 1998, the Greater Vancouver Transportation Authority, now TransLink, a separate authority for routes within the Greater Vancouver Regional District, was established. Some smaller island communities, such as Gabriola Island[110] and, formerly, Pender Island[111][112] operate routes independent of BC Transit or TransLink. BC Transit has recently expanded to provide intercity routes,[113] particularly in the Northern region of British Columbia. Other intercity routes were introduced connecting southern communities in preparation of the cancellation of Greyhound Canada's pullout from Western Canada,[114] though options for intercity bus travel are still extremely limited.
Public transit in British Columbia consists mainly of diesel buses, although Vancouver is also serviced by a fleet of trolley buses. Several experimental buses are being tested such as hybrid buses that have both gasoline and electric engines. Additionally, there are CNG-fuelled buses being tested and used in Nanaimo and Kamloops systems.[115] British Columbia also tested a fleet of Hydrogen-fuelled buses for the Vancouver-Whistler Winter Olympics in 2010.[116] TransLink operates SkyTrain, an automated metro system serving the cities of Vancouver, Burnaby, New Westminster, Surrey, Richmond, Coquitlam, and Port Moody. In 2009, the Canada Line SkyTrain was completed, linking Vancouver International Airport and the city of Richmond to downtown Vancouver bringing the total to three operating metro lines.
A new extension to Coquitlam and Port Moody (the Evergreen Extension of the Millennium Line) was completed in December 2016. Construction of an extension of the Millennium Line westwards through Vancouver to Arbutus Street began in February 2021,[117] with future plans to extend the line farther west from Arbutus station to the University of British Columbia.[118] Fare gates have been added to all existing stations, though in the past, SkyTrain used a proof of payment honour system. In the capital city of Victoria, BC Transit and the provincial government's infrastructure ministry are working together to create a bus rapid transit from the Westshore communities to downtown Victoria.[119] In Kamloops, there is a bus rapid transit GPS trial underway to see how bus rapid transit affects smaller cities, rather than larger ones, like Victoria and Vancouver.[120]
White Pass & Yukon Route |
to Skagway, Alaska |
Prince George |
Overnight stop |
Via Rail to Jasper & |
Canadian to Toronto |
D'Arcy |
limited service |
Amtrak Cascades |
to Seattle / Eugene |
(narrow gauge) |
Amtrak |
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West Coast Express | ||||
Kaoham Shuttle |
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White Pass & Yukon | ||||
Via Rail |
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Rail development expanded greatly in the decades after the Canadian Pacific Railway was completed, in 1885, and was the chief mode of long-distance surface transportation until the expansion and improvement of the provincial highways system began in the 1950s. Two major routes through the Yellowhead Pass competed with the Canadian Pacific Railway – the Grand Trunk Pacific Railway, terminating at Prince Rupert, and the Canadian Northern Railway, terminating at Vancouver.
The British Columbia Electric Railway provided rail services in Victoria and Vancouver between the nineteenth century and mid twentieth century.
The Pacific Great Eastern line supplemented this service, providing a north–south route between interior resource communities and the coast. The Pacific Great Eastern (later known as British Columbia Railway and now owned by Canadian National Railway) connects Fort St James, Fort Nelson, and Tumbler Ridge with North Vancouver. The E&N Railway, rebranded as the Island Rail Corridor, formerly served the commercial and passenger train markets of Vancouver Island. Service along the route is now minimal. Vancouver Island was also host to the last logging railway in North America until its closure in 2017.
Current passenger services in British Columbia are limited. Via Rail operates 10 long-distance trains per week on two lines.[121] Local services are limited to two regions, with TransLink providing rapid transit and commuter services in the Lower Mainland and by the Seton Lake Indian Band South of Lillooet with the Kaoham Shuttle. Amtrak runs international passenger service between Vancouver, Seattle, and intermediate points.[122]
Several heritage railways operate within the province, including the White Pass and Yukon Route that runs between Alaska and the Yukon via British Columbia.
BC Ferries was established as a provincial crown corporation in 1960 to provide passenger and vehicle ferry service between Vancouver Island and the Lower Mainland as a cheaper and more reliable alternative to the service operated by the Canadian Pacific Railway and other private operators. It now operates 25 routes among the islands of British Columbia, as well as between the islands and the mainland. Ferry service to Washington is offered by the Washington State Ferries (between Sidney and Anacortes) and Black Ball Transport (between Victoria and Port Angeles, Washington). Ferry service over inland lakes and rivers is provided by the Ministry of Transportation and Infrastructure. Various other coastal ferries are operated privately.
Commercial ocean transport is of vital importance. Major ports are at Vancouver, Roberts Bank (near Tsawwassen), Prince Rupert, and Victoria.[123][124]
Vancouver, Victoria, and Prince Rupert are also major ports of call for cruise ships. In 2007, a large maritime container port was opened in Prince Rupert with an inland sorting port in Prince George.
There are over 200 airports throughout British Columbia, the major ones being the Vancouver International Airport, the Victoria International Airport, the Kelowna International Airport, and the Abbotsford International Airport, the first three of which each served over 1,000,000 passengers in 2005. As of 2017[update], Vancouver International Airport is the 2nd busiest airport in the country and the second biggest International Gateway on the west coast (after Los Angeles) with an estimated 26.4 million travellers passing through in 2019.[125]
The earliest known visual art produced in the Pacific Northwest, and what would become British Columbia, was by First Nations such as the Coast Salish, Haida, Heiltsuk, and Tsimshian, among others. Such Indigenous work comes particularly in the form of woodcarving, as seen in totem poles, transformation masks, and canoes, as well as textile arts like Chilkat weaving and button blankets. Traditional Indigenous art of the Pacific Northwest is typically distinguished by the formline style, which is defined as "continuous, flowing, curvilinear lines that turn, swell and diminish in a prescribed manner. They are used for figure outlines, internal design elements and in abstract compositions."[126]
Western styles and forms were introduced to the region through the establishment of British North American settlements in the late 18th century. Notable English-Canadian artists of 19th and early 20th century British Columbia include architect Francis Rattenbury, designer James Blomfield, and painter Emily Carr.
Vancouver's art scene was dominated by lyrical abstraction and surrealist landscape painting in the mid-20th century through such artists as B. C. Binning, Jack Shadbolt, Gordon A. Smith, Takao Tanabe, Don Jarvis, and Toni Onley. In the following decades, the city would undergo more artistic diversification with the emergence of conceptual art, communication art, video art, and performance art.[127]
The Vancouver School of conceptual photography encompasses a cohort of Vancouver-based artists who gained notoriety in the 1980s. This school is generally considered to include artists Jeff Wall, Ian Wallace, Ken Lum, Roy Arden, Stan Douglas, and Rodney Graham.[128]
Vancouver maintains roughly 350 works of outdoor public art.[129] Some notable works include A-maze-ing Laughter, Digital Orca, Girl in a Wetsuit, Angel of Victory, The Birds, and the Brockton Point totem poles.
British Columbia is home to the Vancouver Opera, the City Opera of Vancouver, Ballet BC, contemporary dance companies Holy Body Tattoo, Kidd Pivot, Mascall Dance Society, and butoh dance troupe Kokoro Dance.[citation needed] It is also the home province for a plethora of independent theatre companies, including the Arts Club Theatre Company, the Shakespearean Bard on the Beach, and Theatre Under the Stars. Performing arts venues include the Queen Elizabeth Theatre, the Orpheum Theatre, and the Royal Theatre, among others.[citation needed]
British Columbia is the third largest music-producing province in Canada and the local music industry generates an estimated yearly revenue of $265 million.[130] The province is home to the Vancouver Symphony Orchestra, the Okanagan Symphony Orchestra, the Vancouver Metropolitan Orchestra, the Vancouver Youth Symphony Orchestra, the Richmond Delta Youth Orchestra, and the Victoria Symphony. Some important popular music acts include bands such as Spirit of the West, Theory of a Deadman, Trooper, Gob, and The New Pornographers, and solo artists such as Bryan Adams, Carly Rae Jepsen, Mac DeMarco, Michael Bublé, Nelly Furtado, and Diana Krall. Music festivals in BC have included the Squamish Valley Music Festival, Shambhala Music Festival, and Pemberton Music Festival.[131]
British Columbian cuisine is commonly associated with healthy living, fusion, fresh local ingredients, and innovation.[132] It can be divided into two broadly-defined traditions: cuisine associated with the west coast, which incorporates a variety of seafood elements, and cuisine associated with the interior of the province, which embraces local game meat, farm-to-table produce, and methods of curing and smoking.[citation needed] Seafood is an important staple of the province's local food culture due to its proximity to the Pacific Ocean, as well as the region's numerous rivers and lakes. BC is known for several unique dishes and is a producer of fruit, wine,[133] and cheese.[134]
Seafoods of British Columbia include sushi (BC roll, dynamite roll, California roll), dungeness crab (boiled, tacos), spot prawns, wild pacific salmon (smoked, candied, teriyaki, chowder, sandwich), and halibut (baked, lemon ginger), as well as delicacies like white sturgeon caviar and geoduck[135][132][136]
British Columbia is also home to numerous unique non-seafood culinary staples. Some dishes include Doukhobour borscht, Salt Spring Island lamb, Japadog street food, and Butter chicken pizza. Some unique pastries include apple cranberry cinnamon buns, Nanaimo bars, and Victoria creams.[132][135][137] British Columbia also produces several distinct local cheeses, such as kabritt, Castle Blue, and Comox Brie.[136] The London Fog tea latte was invented in Vancouver and remains a popular beverage among coffee shops in the Pacific Northwest and Western Canada; it is referred to as a "Vancouver Fog" in Scotland.[138]
The Okanagan produces many unique fruits originating from the region, including Ambrosia and Spartan apples, Stella and Skeena cherries, and Corontation grapes. Other fruits grown in the province include peaches, pears, plums, apricots, strawberries, blackberries, cranberries, and loganberries.[137]
British Columbia is renowned for its wine production. The primary wine-producing regions include the Okanagan, the Similkameen Valley, Vancouver Island, the Gulf Islands, and the Fraser Valley. As of November 2014, there are 280 licensed grape wineries and 929 vineyards.[139]
Given its varied mountainous terrain and its coasts, lakes, rivers, and forests, British Columbia has long been enjoyed for pursuits like hiking and camping, rock climbing and mountaineering, hunting and fishing.
Water sports, both motorized and non-motorized, are enjoyed in many places. Sea kayaking opportunities abound on the British Columbia coast with its fjords. Whitewater rafting and kayaking are popular on many inland rivers. Sailing and sailboarding are widely enjoyed.
In winter, cross-country and telemark skiing are much enjoyed, and in recent decades high-quality downhill skiing has been developed in the Coast Mountain range and the Rockies, as well as in the southern areas of the Shuswap Highlands and the Columbia Mountains. Snowboarding has mushroomed in popularity since the early 1990s. The 2010 Winter Olympics downhill events were held in the Whistler Blackcomb area of the province, while the indoor events were conducted in the Vancouver area.
In Vancouver and Victoria (as well as some other cities), opportunities for joggers and bicyclists have been developed. Cross-country bike touring has been popular since the ten-speed bike became available many years ago. Since the advent of the more robust mountain bike, trails in more rugged and wild places have been developed for them. A 2016 poll on global biking website Pinkbike rated BC as the top destination mountain bikers would like to ride.[140] Some of the province's retired rail beds have been converted and maintained for hiking, biking, and cross-country skiing. Longboarding is also a popular activity because of the hilly geography of the region.
Horseback riding is enjoyed by many British Columbians. Opportunities for trail riding, often into especially scenic areas, have been established for tourists in numerous areas of the province.
British Columbia also has strong participation levels in many other sports, including golf, tennis, soccer, hockey, Canadian football, rugby union, lacrosse, baseball, softball, basketball, curling, disc golf, Ultimate and figure skating. British Columbia has produced many outstanding athletes, especially in aquatic and winter sports.
Consistent with both increased tourism and increased participation in diverse recreations by British Columbians has been the proliferation of lodges, chalets, bed and breakfasts, motels, hotels, fishing camps, and park-camping facilities in recent decades.
In certain areas, there are businesses, non-profit societies, or municipal governments dedicated to promoting ecotourism in their region. A number of British Columbia farmers offer visitors to combine tourism with farm work, for example, through the WWOOF Canada program.[141]
Team | City | League | Stadium/arena |
---|---|---|---|
Abbotsford Canucks | Abbotsford | American Hockey League | Abbotsford Centre |
BC Lions | Vancouver | Canadian Football League | BC Place |
BC Thunder | Richmond | National Ringette League | Richmond Ice Centre |
Kamloops Blazers | Kamloops | Canadian Hockey League | Sandman Centre |
Kelowna Rockets | Kelowna | Canadian Hockey League | Prospera Place |
Pacific FC | Langford | Canadian Premier League | Starlight Stadium |
Prince George Cougars | Prince George | Canadian Hockey League | CN Centre |
Vancouver Bandits | Langley | Canadian Elite Basketball League | Langley Events Centre |
Vancouver Canucks | Vancouver | National Hockey League | Rogers Arena |
Vancouver FC | Langley | Canadian Premier League | Willoughby Community Park Stadium |
Vancouver Giants | Langley | Canadian Hockey League | Langley Events Centre |
Vancouver Warriors | Vancouver | National Lacrosse League | Rogers Arena |
Vancouver Whitecaps | Vancouver | Major League Soccer | BC Place |
Victoria Royals | Victoria | Canadian Hockey League | Save-On-Foods Memorial Centre |
British Columbia is home to a comprehensive education system consisting of public schools and independent schools that is overseen by the provincial Ministry of Education. The public school system is divided in 59 anglophone school districts and one francophone school district, the Conseil scolaire francophone de la Colombie-Britannique, which operates French-language public schools throughout the province.[142] The anglophone school districts are governed by school board trustees who are directly elected by the school district's residents. Although 86 percent of students are enrolled in the public school system, British Columbia has one of the highest shares of independent school enrolment among Canadian province, at 14 percent of the student population, due to its relatively generous funding model; most independent schools receive 50 percent of the operating funding that their public counterparts receive from the government. A very small percentage (less than 1 percent) of students are home schooled.
Like most other provinces in Canada, education is compulsory from ages 6 to 16 (grades 1–10), although the vast majority of students remain in school until they graduate from high school (grade 12) at the age of 18. In order to graduate with a graduation certificate, known as a Dogwood Diploma in BC, students must take a minimum of 80 course credits during grades 10 to 12. These credits include a variety of required courses (e.g. in language arts, social studies, mathematics, and science), as well as elective courses.[143]
Academic achievement in British Columbia is relatively good, although it has been slipping in recent years by some measures. In 2020, 86 percent of students in British Columbia graduated from high school within six years of entering grade 8.[144] According to the 2018 Programme for International Student Assessment (PISA) scores, students in British Columbia scored the second highest in reading ability, fourth highest in mathematic prowess, and fourth highest in science knowledge of the 10 Canadian provinces, although these scores have declined significantly since the 2000 and 2015 assessments.[145]
In September 2014, there were 11,000 international students in BC public K-12 schools and about 3,000 international students in other BC K-12 schools.[146]
British Columbia has a diverse array of higher educational institutions, ranging from publicly funded universities, colleges, and institutes, to private universities, colleges, seminaries, and career institutes. Public institutions receive approximately half of their funding from grants from the provincial government, with the remaining revenue stemming from tuition charges and philanthropic donations.[147] Each post-secondary institution sets its own admission requirements, although the standard requirement is the completion of high school.
Public universities and colleges include:
British Columbia is also home to 11 private colleges and universities located throughout the province, including:
Two American universities (Fairleigh Dickinson University[148] and Northeastern University[149]) also have degree-granting campuses in Vancouver.
British Columbia.
![]() WSU Vancouver in April 2016.
|
||
Type | Public | |
---|---|---|
Established | 1989 | |
Chancellor | Sandra Haynes (interim) | |
President | Elizabeth R. Cantwell | |
Academic staff
|
180 | |
Students | 3,504 | |
Location |
Vancouver address
,
,
|
|
Campus | Suburb 351 acres (1.42 km2) |
|
Colors | Crimson and Gray | |
Nickname | WSUV, VanCougs, Cougs, Cougars | |
Mascot | Butch T. Cougar | |
Website | vancouver |
|
![]() |
Washington State University Vancouver (also WSU Vancouver) is a regional campus of Washington State University.
WSU Vancouver is located on a 351-acre (1.42 km2) campus outside of Vancouver, Washington, approximately eight miles (13 km) north of the Columbia River and 17 miles (27 km) north of downtown Portland, Oregon. Degrees offered by WSU Vancouver are conferred by Washington State University. Previously an undergraduate transfer college, WSU Vancouver expanded to a full four-year university in 2006.[1]
It is in the Mount Vista census-designated place.[2]
Washington State University began offering courses in Southwest Washington in 1983 as part of the Southwest Washington Joint Center for Education. In 1989, the university in Pullman formally established Washington State University Vancouver as a branch campus of the state's land-grant institution.[3]
In 1990, the Washington State Higher Education Coordinating Board approved placing the campus at Salmon Creek, a community north of Vancouver. The site was chosen over two other finalists, a campus adjacent to Clark College and a site in Mlll Plain.[4]
The current campus opened in 1996. In Fall 2006, WSU Vancouver admitted freshmen and sophomores for the first time and began offering lower-division courses.[3]
The 351-acre (1.42 km2) campus has many computing and research laboratories, including student computing labs, fabrication labs, science research labs, group instruction labs, fine arts labs, a circuits and microprocessors lab, computer-aided drafting lab and a writing center. The science resources and instrumentation possessed by the campus consist of GC/MS, HPLC (UVvis), DNA sequencer, TOC/N, RT-PCR, Flame ionization detector, two Phantom cameras, a scanning electron microscope, an Instron tensile tester, and a confocal microscope, along with a fully functional cleanroom.
WSU Vancouver's library has more than 800 journals in hardcopy and over 9,000 full-text online journals and newspapers, a core collection of more than 30,000 books and access to more than 100 major bibliographic databases. The library participates in several local and regional library consortia, including the Portland Area Library System and ORBIS/CASCADE (the Oregon and Washington Cooperative Library Project). It also houses the Environmental Information Cooperative Library.
WSU Vancouver offers bachelor's degrees, master's degrees, and doctorate degrees in more than 40 fields of study.[5] Students may also be enrolled in science graduate study programs in the School of Biological Sciences in Pullman and pursue their entire degree at WSU Vancouver; greatly enhancing the number of degrees available at the master's and doctoral level by proxy.[6]
The School of Engineering and Computer Science at WSU Vancouver operates several research laboratories, including the Nanomaterials-Sensor Laboratory, Wireless Circuit and System Research Lab, Computer Aided Engineering Lab, Electric Power Systems Lab, Robotics and Automation Lab, Radio Frequency (RF) Research Laboratory, Advanced Materials and Manufacturing Lab, Micro-Nano-Bio Systems Lab, Electrochemical Engineering Lab, Fluid Dynamics Lab, Interfacial Fluid Dynamics Lab, Parallel and Distributed Data Management Systems Lab, Distributed Systems Research Lab.[7] Usually faculties receive funding from government agencies, and local companies. There are also many research labs in the School of Environmental Science, Biology, Mathematics, and Neuroscience. These include the aquatic ecology lab, conservation biology lab, and the ecology of Mt. St. Helens, among others.
The opening of the Firstenburg Student Commons (FSC) in the Fall of 2007 marked a change in student life on the Vancouver campus.[8]
Although there is currently no on-campus housing, WSU Vancouver offers many activities and events for students. For example, there are many student-run organizations such as a History Club, Cougar Pride LGBT club and KOUG radio. KOUG Radio is a student-run radio station that occasionally features radio shows broadcast by DJs, most of whom are students at the university. Another student-run organization is the Salmon Creek Journal, a visual arts and literary magazine created by students, alumni and faculty.[9]
A total of 17,228 graduates have completed study at WSU Vancouver. Roughly 92 percent of alumni remain in the area.[10] As the campus is located close to many industrial and tech corporations, most of the WSU Vancouver alumni works in nearby companies located in Washington, Oregon, and California.
In the novel Fifty Shades of Grey, the main character, Anastasia Steele, attends and graduates from WSU Vancouver.[11] In response to this association, Avantika Bawa, a professor of Fine Arts at WSU Vancouver curated a 2013 show of student work titled 'Better Shades of Grey'.[12]
45°43′52″N 122°38′13″W / 45.73111°N 122.63694°W
Part of a series on |
Internet marketing |
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Search engine marketing |
Display advertising |
Affiliate marketing |
Misc |
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising.[1] SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay-per-click (PPC) listings and increase the call to action (CTA) on the website.[2]
In 2007, U.S. advertisers spent US $24.6 billion on search engine marketing.[3] In Q2 2015, Google (73.7%) and the Yahoo/Bing (26.3%) partnership accounted for almost 100% of U.S. search engine spend.[4] As of 2006, SEM was growing much faster than traditional advertising and even other channels of online marketing.[5] Managing search campaigns is either done directly with the SEM vendor or through an SEM tool provider. It may also be self-serve or through an advertising agency.
Search engine marketing is also a method of business analytics, which is mainly aimed at providing useful information for organizations to find business opportunities and generate profits. SEM can help organizations optimize their marketing and gather more audience and create more customers.[6]
As of October 2016, Google leads the global search engine market with a market share of 89.3%. Bing comes second with a market share of 4.36%, Yahoo comes third with a market share of 3.3%, and Chinese search engine Baidu is fourth globally with a share of about 0.68%.[7]
In August 2024, Google's search engine was declared by a court to be a monopoly over the market.[8] During the trial, the US Department of Justice argued "Google hasn’t just illegally cornered the market in search — it’s squeezed online publishers and advertisers with a “trifecta” of monopolies that have harmed virtually the entire World Wide Web"[9]
As the number of sites on the Web increased in the mid-to-late 1990s, search engines started appearing to help people find information quickly. Search engines developed business models to finance their services, such as pay per click programs offered by Open Text[10] in 1996 and then Goto.com[11] in 1998. Goto.com later changed its name[12] to Overture in 2001, was purchased by Yahoo! in 2003, and now offers paid search opportunities for advertisers through Yahoo! Search Marketing. Google also began to offer advertisements on search results pages in 2000 through the Google AdWords program. By 2007, pay-per-click programs proved to be primary moneymakers[13] for search engines. In a market dominated by Google, in 2009 Yahoo! and Microsoft announced the intention to forge an alliance. The Yahoo! & Microsoft Search Alliance eventually received approval from regulators in the US and Europe in February 2010.[14]
Search engine optimization consultants expanded their offerings to help businesses learn about and use the advertising opportunities offered by search engines, and new agencies focusing primarily upon marketing and advertising through search engines emerged. The term "search engine marketing" was popularized by Danny Sullivan in 2001[15] to cover the spectrum of activities involved in performing SEO, managing paid listings at the search engines, submitting sites to directories, and developing online marketing strategies for businesses, organizations, and individuals.
Search engine marketing uses at least five methods and metrics to optimize websites.[16]
Search engine marketing is a way to create and edit a website so that search engines rank it higher than other pages. It should be also focused on keyword marketing or pay-per-click advertising (PPC). The technology enables advertisers to bid on specific keywords or phrases and ensures ads appear with the results of search engines.
With the development of this system, the price is growing under a high level of competition. Many advertisers prefer to expand their activities, including increasing search engines and adding more keywords. The more advertisers are willing to pay for clicks, the higher the ranking for advertising, which leads to higher traffic.[18] PPC comes at a cost. The higher position is likely to cost $5 for a given keyword, and $4.50 for a third location. A third advertiser earns 10% less than the top advertiser while reducing traffic by 50%.[18]
Investors must consider their return on investment when engaging in PPC campaigns. Buying traffic via PPC will deliver a positive ROI when the total cost-per-click for a single conversion remains below the profit margin. That way the amount of money spent to generate revenue is below the actual revenue generated.
There are many reasons explaining why advertisers choose the SEM strategy. First, creating a SEM account is easy and can build traffic quickly based on the degree of competition. The shopper who uses the search engine to find information tends to trust and focus on the links showed in the results pages. However, a large number of online sellers do not buy search engine optimization to obtain higher ranking lists of search results but prefer paid links. A growing number of online publishers are allowing search engines such as Google to crawl content on their pages and place relevant ads on it.[19] From an online seller's point of view, this is an extension of the payment settlement and an additional incentive to invest in paid advertising projects. Therefore, it is virtually impossible for advertisers with limited budgets to maintain the highest rankings in the increasingly competitive search market.
Google's search engine marketing is one of the western world's marketing leaders, while its search engine marketing is its biggest source of profit.[20] Google's search engine providers are clearly ahead of the Yahoo and Bing network. The display of unknown search results is free, while advertisers are willing to pay for each click of the ad in the sponsored search results.
Paid inclusion involves a search engine company charging fees for the inclusion of a website in their results pages. Also known as sponsored listings, paid inclusion products are provided by most search engine companies either in the main results area or as a separately identified advertising area.
The fee structure is both a filter against superfluous submissions and a revenue generator. Typically, the fee covers an annual subscription for one webpage, which will automatically be catalogued on a regular basis. However, some companies are experimenting with non-subscription based fee structures where purchased listings are displayed permanently. A per-click fee may also apply. Each search engine is different. Some sites allow only paid inclusion, although these have had little success. More frequently, many search engines, like Yahoo!,[21] mix paid inclusion (per-page and per-click fee) with results from web crawling. Others, like Google (and as of 2006, Ask.com[22][23]), do not let webmasters pay to be in their search engine listing (advertisements are shown separately and labeled as such).
Some detractors of paid inclusion allege that it causes searches to return results based more on the economic standing of the interests of a web site, and less on the relevancy of that site to end-users.
Often the line between pay per click advertising and paid inclusion is debatable. Some have lobbied for any paid listings to be labeled as an advertisement, while defenders insist they are not actually ads since the webmasters do not control the content of the listing, its ranking, or even whether it is shown to any users. Another advantage of paid inclusion is that it allows site owners to specify particular schedules for crawling pages. In the general case, one has no control as to when their page will be crawled or added to a search engine index. Paid inclusion proves to be particularly useful for cases where pages are dynamically generated and frequently modified.
Paid inclusion is a search engine marketing method in itself, but also a tool of search engine optimization since experts and firms can test out different approaches to improving ranking and see the results often within a couple of days, instead of waiting weeks or months. Knowledge gained this way can be used to optimize other web pages, without paying the search engine company.
SEM is the wider discipline that incorporates SEO. SEM includes both paid search results (using tools like Google AdWords or Bing Ads, formerly known as Microsoft adCenter) and organic search results (SEO). SEM uses paid advertising with AdWords or Bing Ads, pay per click (particularly beneficial for local providers as it enables potential consumers to contact a company directly with one click), article submissions, advertising and making sure SEO has been done. A keyword analysis is performed for both SEO and SEM, but not necessarily at the same time. SEM and SEO both need to be monitored and updated frequently to reflect evolving best practices.
In some contexts, the term SEM is used exclusively to mean pay per click advertising,[2] particularly in the commercial advertising and marketing communities which have a vested interest in this narrow definition. Such usage excludes the wider search marketing community that is engaged in other forms of SEM such as search engine optimization and search retargeting.
Creating the link between SEO and PPC represents an integral part of the SEM concept. Sometimes, especially when separate teams work on SEO and PPC and the efforts are not synced, positive results of aligning their strategies can be lost. The aim of both SEO and PPC is maximizing the visibility in search and thus, their actions to achieve it should be centrally coordinated. Both teams can benefit from setting shared goals and combined metrics, evaluating data together to determine future strategy or discuss which of the tools works better to get the traffic for selected keywords in the national and local search results. Thanks to this, the search visibility can be increased along with optimizing both conversions and costs.[24]
Another part of SEM is social media marketing (SMM). SMM is a type of marketing that involves exploiting social media to influence consumers that one company’s products and/or services are valuable.[25] Some of the latest theoretical advances include search engine marketing management (SEMM). SEMM relates to activities including SEO but focuses on return on investment (ROI) management instead of relevant traffic building (as is the case of mainstream SEO). SEMM also integrates organic SEO, trying to achieve top ranking without using paid means to achieve it, and pay per click SEO. For example, some of the attention is placed on the web page layout design and how content and information is displayed to the website visitor. SEO & SEM are two pillars of one marketing job and they both run side by side to produce much better results than focusing on only one pillar.
Paid search advertising has not been without controversy and the issue of how search engines present advertising on their search result pages has been the target of a series of studies and reports[26][27][28] by Consumer Reports WebWatch. The Federal Trade Commission (FTC) also issued a letter[29] in 2002 about the importance of disclosure of paid advertising on search engines, in response to a complaint from Commercial Alert, a consumer advocacy group with ties to Ralph Nader.
Another ethical controversy associated with search marketing has been the issue of trademark infringement. The debate as to whether third parties should have the right to bid on their competitors' brand names has been underway for years. In 2009 Google changed their policy, which formerly prohibited these tactics, allowing 3rd parties to bid on branded terms as long as their landing page in fact provides information on the trademarked term.[30] Though the policy has been changed this continues to be a source of heated debate.[31]
On April 24, 2012, many started to see that Google has started to penalize companies that are buying links for the purpose of passing off the rank. The Google Update was called Penguin. Since then, there have been several different Penguin/Panda updates rolled out by Google. SEM has, however, nothing to do with link buying and focuses on organic SEO and PPC management. As of October 20, 2014, Google had released three official revisions of their Penguin Update.
In 2013, the Tenth Circuit Court of Appeals held in Lens.com, Inc. v. 1-800 Contacts, Inc. that online contact lens seller Lens.com did not commit trademark infringement when it purchased search advertisements using competitor 1-800 Contacts' federally registered 1800 CONTACTS trademark as a keyword. In August 2016, the Federal Trade Commission filed an administrative complaint against 1-800 Contacts alleging, among other things, that its trademark enforcement practices in the search engine marketing space have unreasonably restrained competition in violation of the FTC Act. 1-800 Contacts has denied all wrongdoing and appeared before an FTC administrative law judge in April 2017.[32]
Google Ads is recognized as a web-based advertising utensil since it adopts keywords that can deliver adverts explicitly to web users looking for information in respect to a certain product or service. It is flexible and provides customizable options like Ad Extensions, access to non-search sites, leveraging the display network to help increase brand awareness. The project hinges on cost per click (CPC) pricing where the maximum cost per day for the campaign can be chosen, thus the payment of the service only applies if the advert has been clicked. SEM companies have embarked on Google Ads projects as a way to publicize their SEM and SEO services. One of the most successful approaches to the strategy of this project was to focus on making sure that PPC advertising funds were prudently invested. Moreover, SEM companies have described Google Ads as a practical tool for increasing a consumer’s investment earnings on Internet advertising. The use of conversion tracking and Google Analytics tools was deemed to be practical for presenting to clients the performance of their canvas from click to conversion. Google Ads project has enabled SEM companies to train their clients on the utensil and delivers better performance to the canvass. The assistance of Google Ads canvass could contribute to the growth of web traffic for a number of its consumer’s websites, by as much as 250% in only nine months.[33]
Another way search engine marketing is managed is by contextual advertising. Here marketers place ads on other sites or portals that carry information relevant to their products so that the ads jump into the circle of vision of browsers who are seeking information from those sites. A successful SEM plan is the approach to capture the relationships amongst information searchers, businesses, and search engines. Search engines were not important to some industries in the past, but over the past years the use of search engines for accessing information has become vital to increase business opportunities.[34] The use of SEM strategic tools for businesses such as tourism can attract potential consumers to view their products, but it could also pose various challenges.[35] These challenges could be the competition that companies face amongst their industry and other sources of information that could draw the attention of online consumers.[34] To assist the combat of challenges, the main objective for businesses applying SEM is to improve and maintain their ranking as high as possible on SERPs so that they can gain visibility. Therefore, search engines are adjusting and developing algorithms and the shifting criteria by which web pages are ranked sequentially to combat against search engine misuse and spamming, and to supply the most relevant information to searchers.[34] This could enhance the relationship amongst information searchers, businesses, and search engines by understanding the strategies of marketing to attract business.
cite web
: |author=
has generic name (help)cite journal
: CS1 maint: multiple names: authors list (link)LocationVancouver, Washington and Oregon City, Oregon, USANearest cityVancouver, Washington, and
Oregon City, OregonCoordinates
45°37′31″N 122°39′29″W / 45.6253950°N 122.6581525°W[1]Area207 acres (84 ha)[2]EstablishedJune 19, 1948 (national monument)
June 30, 1961 (national historic site)Visitors710,439 (in 2011)[3]Governing bodyNational Park ServiceWebsiteFort Vancouver National Historic Site
Fort Vancouver National Historic Site is a United States National Historic Site located in the states of Washington and Oregon. The National Historic Site consists of two units, one located on the site of Fort Vancouver in modern-day Vancouver, Washington; the other being the former residence of John McLoughlin in Oregon City, Oregon. The two sites were separately given national historic designation in the 1940s.[4] The Fort Vancouver unit was designated a National Historic Site in 1961, and was combined with the McLoughlin House into a unit in 2003.
The visitor center at Fort Vancouver National Historic Site was originally built in 1966 as a part of the National Park Service's Mission 66 Program. Today, the visitor center is co-operated by both the National Park Service and the United States Forest Service. Recent renovations to the visitor center (2015) transformed the historic building as an information center for both Fort Vancouver National Historic Site and the Gifford Pinchot National Forest.[5] The visitor center features rotating archaeological exhibits from the national historic site and art exhibits from local native artists.[6] The building also has a theater that shows 2 films from the National Park Service and the United States Forest Service: Oregon Experience: Fort Vancouver (25 mins), and Mount St. Helens - Eruption of Life (17 mins).
The main unit of the site, containing Fort Vancouver, is located in Vancouver, Washington, just north of Portland, Oregon. Fort Vancouver was an important Hudson's Bay Company (HBC) fur trading post that was established in 1824. Operations until 1845 were overseen by Chief Factor John McLoughlin. It was the headquarters of the Hudson's Bay Company's fur trade activity on the Pacific coast and its influence stretched from the Rocky Mountains in the east, to Alaska in the north, Alta California in the south, and to the Kingdom of Hawaii in the Pacific. Ratified in 1846, the Treaty of Oregon was signed by the United Kingdom of Great Britain and Ireland and the United States, thereby ending the decades long Oregon boundary dispute. The treaty permitted the Hudson's Bay Company to continue to operate at Fort Vancouver, which was now within the Oregon Territory. On June 14, 1860, Fort Vancouver was abandoned by the Hudson's Bay Company in favor of their stations in British Columbia, such as Fort Victoria.
Vancouver National Historic Reserve Historic District
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![]() Pearson Hangar at Vancouver National Historic Reserve.
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Location | Roughly bounded by an alley N of Officers' Row, East Reserve St., Columbia River, and I-5, Vancouver, Washington |
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Built | 1824 |
Architect | Hudson's Bay Co.; et al. |
Architectural style | Late Victorian, Late 19th And 20th Century Revivals |
NRHP reference No. | 06001216 |
Added to NRHP | January 5, 2007[7] |
In 1849, the United States Army constructed the Vancouver Barracks adjacent to the British trading post; and took over the facility when it was abandoned. A fire destroyed the Hudson's Bay Company fort in 1866, but the Army facility continued in operation in various forms until the present. Fort Vancouver was separated from the Army's barracks and became a national monument in 1948. Congress expanded the protected area in 1966 and re-designated the site as a National Historic Site. For some years after its addition to the National Park System, the National Park Service was reluctant to begin reconstruction of the fort walls or buildings, preferring to manage it as an archaeological site as provided by its standing policies. However, in 1965, with the urging of the local community, Congress directed reconstruction to begin. All fort structures seen today are modern replicas, albeit carefully placed on the original locations.[8]
In response to concerns about the designation of reconstructed structures, the Park Service designated the Vancouver National Historic Reserve Historic District to encompass reconstructed buildings as well as historic Army and Mission 66-era Park Service structures.[9]
McLoughlin House National Historic Site
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Location | McLoughlin Park, between 7th and 8th Sts., Oregon City, Oregon | |
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Coordinates | 45°21′26″N 122°36′21″W / 45.35722°N 122.60583°W | |
Area | 0.6 acres (0.24 ha) | |
Built | 1845 | |
NRHP reference No. | 66000637[10] | |
Significant dates | ||
Added to NRHP | October 15, 1966 | |
Designated NHS | 1941 |
The McLoughlin House unit consists of the homes of McLoughlin and Dr. Forbes Barclay, an explorer and associate of McLoughlin's; the two homes are known respectively as the McLoughlin House and the Barclay House. They are located adjacent to each other on a bluff overlooking the Willamette River in Oregon City, Oregon, on a plot of land set aside for public use by McLoughlin in the 1840s.[11]
In 1846, McLoughlin left the employ of Hudson's Bay Company, and purchased from the company a land claim located on the Willamette River in Oregon City. McLoughlin constructed the house there, and lived there until his death in 1857.[12] The house, a two-style colonial mansion, is typical of East Coast residences from the time.[13]
After McLoughlin's death in 1857, his widow lived there until she died three years later; their heirs sold the house in 1867. The home soon became a bordello known as the Phoenix Hotel. In 1908, the paper mill that owned the property wished to expand and the house was threatened with demolition, but preservationists saved it the next year, raising over $1,000 and overcoming a referendum.[14] In 1910 the house was moved from the riverfront to its current location on a bluff overlooking downtown Oregon City. It sat there for twenty-five years, until being restored in 1935–1936 under the auspices of the Civil Works Administration, and opened as a museum.[13]
The Barclay House was built in 1849 by Portland carpenter and pioneer John L. Morrison, and occupied by Dr. Barclay and his family. Barclay died in 1874; the house remained in the family's possession until 1930 when it was moved from the waterfront to its present location, next to the McLoughlin House. Today, the Barclay House contains museum offices and a gift shop.[15]
The McLoughlin House became a National Historic Site in 1941, and both homes were added to the National Park System in 2003, becoming part of the Fort Vancouver National Historic Site.[12][16] The McLoughlin House unit lies on the Oregon National Historic Trail, a part of the National Trails System. The graves of McLoughlin and his wife are on the premises.[17] The house contains both original and period furnishings.
Opened in a historic hangar in 1996, the Pearson Air Museum and The Jack Murdock Aviation Center showcases aviation history in the Vancouver area, and specifically Pearson Airfield. Today, the Pearson Air museum displays a number of aircraft, including a De Havilland DH-4 Liberty[18] that has been restored to represent an aircraft from the US Army Air Corps 321st Observation Squadron that was stationed at Pearson Airfield in the 1930s. In June 2018, National Park Service Volunteers completed work on a replica of Silas Christofferson's Curtis Pusher from scratch. The original plane was flown from the roof of the Multnomah Hotel in Portland, OR to the location of the modern day Pearson airfield. The replica is currently being exhibited at the Pearson Air Museum. Exhibits at the museum also feature the US Army Spruce Production Division,[19] and the first transpolar flight which landed in 1937 on Pearson Field from Moscow, Russia. Models of the Russian Tupolev ANT-25 that made the first transpolar flight are on display at the museum. The museum also houses a Fleet Model 2 which was flown by Leah Hing, the first Chinese American woman to earn a pilot's license.[20][21]
An earth-covered pedestrian land bridge was built over the Lewis and Clark Highway, as part of the Confluence Project, in 2007. It connects the site with the Columbia River.[22]
Parts of the Vancouver Barracks were transferred to the National Park Service in 2012 when the US Army Reserve officially closed the post after its continuous occupation since 1849. The buildings are typically closed to the public, but there are outdoor exhibits.[23]
Since the Post to Park transfer to the National Park Service in 2012, the NPS has been restoring and renovating the barracks buildings to be used as mixed-use structures. Future tenants of these buildings are expected to be other governmental agencies, community groups, and private businesses. The area is expected to feature a community center, office buildings, restaurants, and retail in addition to a future museum space for the Vancouver Barracks operated by the National Park Service. In 2016, the Gifford Pinchot National Forest moved its headquarters and administration operations to one of the renovated double infantry barracks buildings in the Vancouver Barracks.[24] The United States Forest Service co-operates the visitor center on Fort Vancouver National Historic Site along with the National Park Service.[5]
A cross country running course is located at the site. The USA Cross Country Championships have been held at this site.[25]